Growing up in Minnesota, you could say I’m an aficionado when it comes to handling frostbite temperatures and where we measure snow in feet, not inches. And with November having passed its halfway mark, it wouldn’t be the strangest thing to see snowfall pile up on driveways as families gather to carve the turkey on Thanksgiving.
As a child, I always loved playing in the snow. From participating in snowball fights, building makeshift forts and snowmen to sledding down hillsides and ice fishing on Lake Minnetonka, it was a fun, albeit extended, four months of seasonal fun.
Outerwear in the '90s, however, didn’t come close to the iterations that are prevalent today. Do you remember the scene in A Christmas Story when Ralphie’s little brother Randy falls in the snow, and his clunky snowsuit and rubber boots prevent him from getting up? The same also happened to me more than I’d like to admit. But I digress.
Nowadays, kids have the modern luxury of innovative jackets, pants, and snow boots that not only look cool, but also perform at a higher level than ever before. Queue adidas Outdoor Kids, also known as the athletic brand in the outdoors.
For over 80 years adidas has been a leader in the world of sports delivering state-of-the-art athletic footwear. In 1978, adidas designed a light trekking shoe for Reinhold Messner’s expedition to Mt. Everest. Since then, the brand has endeavored to provide outdoor enthusiasts with products that enable them to take the next step in adventure.
Youngens will love the look and style of the Libria Pearl CP! The modern design of these snow boots integrates a breathable CLIMAPROOF® membrane and Primaloft® insulation so feet inside remain all-day dry and cozy. Furthermore, adidas’ patented TRAXION® outsole incorporates superior grip and stability, so slipping and sliding on black ice will be a thing of the past.
Lace up for adventure even after the first thaw of the season! adidas Outdoor Kids goes beyond snow boots and offers a plethora of sneakers for girls and boys alike. Just look for the integrated 3-Stripes™ design, and they’ll be ready to explore the great outdoors!