Biker chic is always more or less in fashion, but a fashion show devoted entirely to it is kind of fresh. The traffic division of the Cork City Council in Cork, Ireland is putting on a fashion show called Cycle Chic. It will take place on November 1st from 5 to 7 p.m. in the Millennium Hall, and features trendy bikes, smart clothes and funky accessories. This event, which is free and open to the public, is part of a larger national promotion called Design Week, which celebrates design, creativity, intelligent energy and travel.
The focus of the Cycle Chic fashion show is promoting Cork as a travel destination and cycling as a modern, green and stylish form of transportation. In keeping with that mission, exhibitors include Basil BV, Dutch creators of fashionable bicycle baskets and bags; Cahill, local makers of eclectic bikes; Cycle Chic, a web site with a variety of cool cycling accessories; Cyclodelic, which concentrates on accessories that appeal to female cyclers; Johnny Loco, an artisanal bicycle company, which has turned into a lifestyle company with the addition of clothes and accessories to complement their bikes; Riding Pretty out of California, who design stylish bicycle helmet covers (otherwise known as scarves); Viva Bikes of Denmark, a line of classically elegant urban bikes; Retrovelo Design of Germany, who design bikes with a retro spirit; and belleEtik, an ethical trade company from Ireland which showcases super-chic clothes from fairtrade-certified companies.
Sponsors of the event include the local government, the Trendy Travel European Project, Intelligent Energy Europe, Express Security Europe, Baile Bella, Origin Hair Design and L’arte de Beauty. Cycle Chic follows on the heels of similar events in London, Amsterdam, Vancouver, Las Vegas and Copenhagen. I also saw this trend on the New York runways in Fall 2008, when the Academy of Arts University show featured brightly colored and patterned helmets as accessories for knitwear. There’s something appealingly futuristic about the whole thing, and considering that gas prices have become a crisis worldwide, it can only be a good thing if it takes off.