5 Posts are tagged with: nike

Weekly Comfort Item: Update your Athletic Shoes

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Feb 18, 2009 by Rica

Whether you are a collector of athletic shoes, an athlete or simply wear them as a part of casual gear, it is important to ensure athletic shoes are worn to get the proper support and comfort one looks for and expects in a good athletic shoe. Keep feet comfortable by updating athletic shoes. This is more important for individuals who participate in athletic sports such as walking, running and other high impact aerobic activities in order to avoid injury and achieve maximum performance.

Foot comfort is one of the most important things in the world. For certain, if you can't walk well in athletic shoes or if they are ill fitting, it is going to take the swagger out of your step. Look at the bottom of the athletic shoes and the overall condition. There are a variety of athletic shoes available at great prices that allow the process of updating athletic shoes affordably.

Consider comfort first and fashion second, however, with today's brands one does not have to compromise either. Several of the top brands such as Asics, New Balance, Adidas and Nike all offer high performance shoes at great prices, particularly if you know how to show and look for the best when updating athletic shoes.

Again, select your athletic shoes based on how they will be used. If having fly gear is first and foremost, there are many choices. A great choice of athletic shoes for women that is stylish and very well made is the Nike Shox Turbo SI SL, which is available in white with white or white with black. Key features include cushioning columns, synthetic leather, mesh upper and midsole cushioning. This is an all purpose athletic shoe and is an ideal choice for one updating athletic shoes. The retail price for the Nike Shox Turbo SI SL is $119.99.

This is one of many excellent choices that are ideal for adding to one's wardrobe when updating athletic shoes. Irrespective of the brand and style, always check to see if athletic shoes are worn out to avoid discomfort.

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Weekly Comfort Item: Tennis Court Shoes

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Feb 4, 2009 by Rica

No matter the sport, the importance of wearing the right shoes makes the difference in foot support, balance, comfort and ultimately who really has game. For those pursuing the game of tennis, wearing the proper tennis court shoes is a necessity and helps with one's footwork and maneuverability on the court. Being secure as an athlete requires well fitting, comfortable athletic shoes designed for one's sport and built to enhance performance.

Tennis lovers will find a great variety of court shoes in various brands and styles, all of which are made specifically for the tennis court. K-Swiss has long been a leader in the industry and offers several great styles from which to select. The K-Swiss Grancourt for women is an excellent choice, which offers features such as sturdy leather uppers, a padded collar, nylon heel pull tabs, rubber toe bumpers, padded foot beds, durable rubber outer soles with excellent grip and signature stripe detail. This is a sturdy shoe ideal for court activity at a retail price of $66.

ASICS is another leader in the industry, particularly when it comes to tennis court shoes. The ASICS Gel-Dedicate for men is one of the top court shoes for tennis and offers a great variety of features including durability and great balance. Other features of the ASICS Gel-Dedicate tennis court shoe include perks such as leather and mesh uppers, textile lining, the ASICS Forefoot GEL Cushioning System and a durable rubber outsole for good traction. The ASICS Gel-Dedicate is a great court shoe priced at $64.95.

For the younger set of junior players, a great choice of court shoe for tennis is the Nike Kids City Court 4. This ideal performance shoe is lightweight yet extremely durable. Key features include non-marking rubber outsoles, phylon midsoles, a classic lace-up design, textile interiors and a combination leather and synthetic leather upper. The Nike Kids City Court 4 retails for $47. The proper court shoes are important to the game in all sports and contribute to an athlete's performance.

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Shoe Encyclopedia: Rearfoot, Graphite Rollbar, Visible Air-Sole Unit and Biomechanically Efficient

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Feb 3, 2009 by Momie T.

Hello, shoe students. If you've been following along with the shoe encyclopedia, you have learned a great deal and come a long way. Nevertheless, the shoe terms are aplenty in the shoe encyclopedia. So sit back, relax and read up on four more interesting shoe related words. The last lesson from the shoe encyclopedia was about the throat of the shoe, the shoetree, TS2 and Cambrelle. This time around, look forward to learning about the rearfoot, the Visible Air-Sole Unit, being biomechanically efficient and the graphite rollbar.

Rearfoot
The rearfoot is the area behind the arch. Think about cars for just a moment to understand what the rearfoot is. In cars, the shocks absorb some of the force of impact and make that gentler on the car and riders. For a foot, the same holds true with the rearfoot. The rearfoot is there to absorb much of the impact each time the foot lands on the ground.

Graphite Rollbar
Existing in some New Balance shoes, the graphite rollbar is designed to stop the rearfoot from moving. To create this design, a piece of graphite is molded into the desired shape and then positioned properly in the midsole of the shoe. The purpose of installing the graphite rollbar in shoes is to create better stability in the rearfoot. This is why it must stop the rearfoot from moving.

Visible Air-Sole Unit
This is a unit inside of a Nike shoe that is visible from the side or the inside. The clear, see-through design allows consumers to see this pocket of air. The Air Sole was designed with comfort in mind. Wearers of this shoe may feel as though they are "walking on air." In fact, they are, in a sense.

Biomechanically Efficient
A person who is naturally biomechanically efficient has a gait cycle that is neutral. This means that person's feet do not need extra stability support in their shoes. The reason is because the feet already are naturally designed with an even dispersion, creating natural stability. For those not biomechanically efficient, there are a wide variety of shoes that offer stability and comfort through design.

Sources:
http://www.shoebacca.com/resources/glossary/shoe-terms-p-q-r.html
http://www.shoebacca.com/resources/glossary/shoe-terms-b.html

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History of Shoes: "Just Do It" Nike

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Sep 5, 2008 by Eisla Sebastian

The history of shoes would not be complete without talking about Nike shoes. This shoe manufacturer has changed the way we not only view athletic shoes but also how we view athletes. Nike's sponsorship of athletes created many of the sports heroes of the 1980s and 1990s, and Nike continues to bring new athletes into the limelight. The history of this company is truly a rags to riches tale.

Nike's Modest Beginnings
Nike originally was called Blue Ribbon Sports, or BRS. This small business sold Onitsuka Tiger shoes (a Japanese brand) out of the back of the company founders Philip Knight and Bill Boweman's car at local track meets. After a half decade of selling from their car, the founding fathers of BRS opened their first retail outlet in 1966 in Santa Monica, California. By 1971 the company dropped the Onitsuka Tiger line and launched their own shoe line with the official Nike symbol, the Swoosh. The Swoosh first appears on "Nike," which was a soccer cleat.

Nike - The Goddess of Victory
In 1978 BRS was officially renamed Nike, Inc. The name "Nike," which had christened their first original shoe design, and now was the banner head of their company, was derived from the Greek goddess of victory. A fitting name for this sports shoe line that would eventually capture over 50 percent of the U.S. athletic shoe market.

Victory was a theme that Nike lived by over the next four decades. To market their products they sponsored top athletes in a variety of sports. These athletes not only wore Nike products, but they also were the spokespeople for the Nike brand. Nike sponsorships brought many winning athletes into the spotlight and created athletic superheroes that kids, teens and adults around the globe idolized.

Nike Products
Nike is responsible for some of the most popular athletic footwear and equipment on the market. Their brands include Nike Golf, Nike+, Nike Skateboarding, Nike Pro, Air Jordan and Team Starter. They also own the subsidiaries of Cole Haan, Umbro, Hurly International and Converse. With such a huge presence in the athletic shoe world, if you have bought a pair of athletic shoes in the last thirty years, chances are you bought a Nike brand.

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Sneakers: A Short but Rich History

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Jun 10, 2008 by Racheline M.


For a young shoe, the sneaker has a rich history. While the first rubber-soled shoes appeared in the mid-1800s, it was not until nearly the end of the 19th century that sneakers as we understand them today began to appear. These, made by the Goodyear rubber company, were canvas and rubber creations that were soon branded as Keds.


Keds became the first athletic shoes to be mass-marketed in the early 1900s and earned the shoe style the name "sneakers" thanks to the imagination of an advertising executive who noticed how little sound the shoes made. During this time period, many other sneaker brands we know today emerged including Converse and Adidas.


Sneakers don't become an actual fashion statement until the 1950s, when they became the emblem of rebellious teens, cute cheerleaders and James Dean. Because the shoes made from canvas and rubber were relatively cheap at this time, sneakers were a fairly easy status symbol for teens to obtain.


While sneakers were becoming a part of fashion, they were also doing a great deal of their development thanks to science, and efforts to produce better athletes by building better shoes. The emergence of the Nike brand and its marketing campaigns featuring the successful athletes who chose the shoe were a major part of this.


By the 80s, new shoe technologies were constantly being promoted including air soles and high tech support systems and materials that made the shoes lighter, more comfortable and provided both greater bounce and traction to athletes. The diversification of sneaker styles also accelerated at this time, with a wide variety of shoes designed for specific sports as well as a broader variety of shoes specifically for the fashion conscious. Many of the classic sneakers from the 1980s are valuable collectors items today.


Today, sneaker technology continues to improve as style continues to vary. Retro-styles harking back both to the 1950s and 1980s are popular, as are new, sleek high-tech basketball shoes, and more flexible sneakers intended for yoga but highly comfortable for walking. Limited edition sneaker releases are also common and has helped grow the collector's market. Additionally, shoe endorsements from both athletes and pop stars continue to keep athletic shoes from of mind for a wide range of costumers.


Finally, while sneakers remain a distinctly casual fashion choice, today they can often be seen worn with suits or even tuxedos. Leather and patent leather sneakers even exist for suchoccasions , combining casual style with elegant materials for an edgy look.


Since high-heel, wedge sneakers have never really caught on, despite being produced periodically, sneakers at formal occasions have remained largely, but not entirely, the province of men. As flat shoes for formal events become increasingly acceptable and common for women, we can probably expect to see the sneaker increasingly paired with dresses.

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