Click to view Stephanie S.'s profile
2 comments

THE COST OF CHARITY

Posted by Stephanie S. May 17, 2008

Suing someone who benefits a charity? Really?

Louis Vuitton is suing student artist Nadia Plesner over her Simply Living campaign, which benefits Divest for Darfur. The campaign features an illustration of a Darfur victim holding an accessory-sized dog and a white bag that looks like an LV bag – but it’s not. Instead of Ls intersecting with the Vs, S’s intersect with Ls. The point of this illustration is to prove that an image that evokes young “glamour” and materialism will get more attention than Darfur victims themselves. She was right, and that image is on T-shirts and posters, raising money for Divest for Darfur.

BUT even though the design on the purse in the illustration, which isn’t an exact copy of the Mukrami pattern, Louis Vuitton is still suing because they claim it infringes property rights. We get it – it’s not the best publicity for Louis Vuitton if what’s meant to be a bag of theirs is hanging on the arm of a Darfur victim. But come on, suing a charity?

Tags: louis_vuitton, charity, divest_for_darfur

Comments

ZC6865 17 May 08 at 04:24AM

Wow. Wonder why they won't sue all the vendors that sell imitation versions.

clar_iss_a pretty girl 19 May 08 at 06:07AM

wow. they just proved her point by suing. they should have gave money instead. better publicity stunt i would have thought

Please sign in using your Zappos.com account to leave a comment.

Sign in using your Zappos.com account.