Scent is intensely personal. It has been said that there is no sense more strongly tied to memory than scent. Whether it's your mother's signature perfume, or your father's favorite aftershave, fragrances can be as personal and memorable as a warm embrace or a special milestone in your life. For instance, when you smell a fragrance that reminds you of someone you love, you instantly recall fond memories of that person, or when you smell certain flowers that grew in your grandmother's garden, it brings back intense memories of a certain time and place. Scent has a truly magical way of creating and solidifying memories in our minds. Does your signature fragrance create memorable experiences and the perfect first impressions?

The fragrances we choose to envelop ourselves in say a lot about us. Whether you're a romantic at heart who prefers warm and floral scents, or a bubbly and lively personality who loves fresh, effervescent fragrances, one's fragrance choices are intimately tied to the wearer's moods and personality.



Fragrance is also a great way to incorporate your favorite designers into your everyday ensemble. Whether you live for the fashion-forward designs of Costume National, the sublimely graceful style of Vera Wang, the timeless glamour of Carolina Herrera, or the classic and contemporary Prada, your signature scent speaks volumes about your overall sense of style. Another great thing about fragrance is, even if today's economy doesn't allow you to afford the luxuries of a head-to-toe couture wardrobe, you can still indulge in your favorite designer's signature scents.

What better way to create a lasting impression than to have someone say, "You smell great! What fragrance are you wearing?", and with a knowing grin, you can casually say, "It's Prada."