Missoni and the Valentino Fashion Group announced Friday that they will renew the partnership both companies initially established in 2005. The VFG S.p.A., home to brands like Hugo Boss and Proenza Schouler, agreed to join into the partnership with Missoni to help expand Missoni's secondary line, M Missoni.
M Missoni, a women's line, first launched in 1999. "This long term renewal expresses the trust that Missoni has in the Valentino Fashion Group," said VFG's CEO, Stefano Sassi, to Fashion Week Daily. "It will allow us to put more emphasis and attention on the development of the retail network and to continue with the ambitious goal of further growth of the brand at a global level."
