DC is proud to announce the release of Dyrdek Collection from pro skateboarder Rob Dyrdek. Dyrdek’s collection is a first for both himself and the brand, as its premiere athlete designed collection. The Dyrdek Collection includes footwear, apparel and accessories, all which feature signature branding and a custom print. The collection will launch to retail stores beginning October 1, 2009.

The collection was designed to fit perfectly in Dyrdek’s life, with custom fit denim for skateboarding, lightweight zip fleece, T-shirts, hats, wallets, a leather jacket and a new footwear model. A “water” pattern, representing the collection’s theme of “Fantasies Run Deep” is used across the collection as the lead print on t –shirts, fleece, and hats, as well as on interior linings of jackets, accessories, and footwear.

“After nearly 15 years with DC, I am excited to launch my first full collection of footwear,
apparel and accessories,” said Dyrdek. “I wanted the Collection to reflect my life, so I incorporated everything from pieces for skateboarding and everyday wear to aspects of my history, like a completely updated model of my first ever shoe with DC.”

Dyrdek’s latest shoe, the RD1 Mid, sits at the center of the collection and draws design cues from Dyrdek’s first ever shoe with the brand. Dyrdek joined DC Shoes in 1995 and set out to design the first-ever skateboard shoe with an athletic shoe's performance features and look. The result, the Dyrdek1, was the first skateboard shoe to feature protective nylon lace loops. Dyrdek’s signature shoe was met with unprecedented approval by the skateboarding community and sold out in record time.

Fifteen shoes later, the updated RD1 Mid model now comes in two colorways as a mid top with perforated leather and custom lining, but features the same paneling and lace loops from the Dyrdek 1 that revolutionized skateboarding footwear. The code “RD0915AW” is branded into the heel of the shoe, reflecting the original branding on the tongue of Dyrdek’s first shoe,“RD9501AW”, which combined his initials (RD) with the year (‘95), shoe model number (01) and his board sponsor (Alien Workshop).

Be sure to check out all the latest DC gear from the Zappos Rideshop!

DC

It takes a little extra something to stand out front he crowd these days. And in most cases, those who stand out do it fairly effortlessly. One look at Kyle Loza's riding style and the innovation and individuality he's brought to Moto X in the last few years and you instantly realize he's one of those people. Kyle epitomizes what etnies is and they are proud to welcome him to the etnies apparel team! Check out all the lates etnies gear from the Zappos Rideshop!

Emerica is back with another Blueprint collab shoe, the Francis Lo. Blueprint Pro, all-terrain ripper, artist, music aficionado, London resident-call him what you will-Vaughn Alfred Baker has been ruling the UK/European skate scene for quite some time now. For proof, check out his parts in blueprints first broadcast and lost & found videos.
After A round of recent injuries and ups and downs in his personal life, Vaughan is back, better than ever, and amped on the newest Emerica + Blueprint collaboration shoe. Spread some cheer with the Vaughan and get the newest Emerica Blueprint Collab - the Francis Lo from the Zappos Rideshop today!

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Here's one for the ladies! Etnies Girl is loving fashion lately. For etnies Girl this fall is all about fun patterns, pop color, rich textures and clever little details. The etnies Sew Rock Series takes a cue from art school fashionistas and the ever-creative DIYers know for taking trends and making them their own. Check out the girls Fader special edition Sew Rock colorway on the Zappos Rideshop today!

The DC Teamworks program continues for Fall 2009: Introducing footwear and apparel customized by Travis Pastrana, Ken Block, Ricky Carmichael, Nate Adams and Adam Jones.

DC Teamworks was originally created in 2005 to give DC's top riders the opportunity to customize their favorite products. Riders choose the materials and colors to reflect their tastes, riding styles, performance needs and personalities.

The Fall 09 DC Teamworks Collection is a continuation of the original ideals the program established. The result is five product packs completely designed to meet each riders specs and needs. Travis, Ken, Ricky, Nate and Adam worked with the DC design team to make the products 100% their own. From colors and materials to the sole patterns and cushioning systems, the latest TeamWorks Collection is a perfect suit to each athlete's unique performance needs...and a fitting tribute to the still-evolving legacies of some of DC's best athletes.

Be sure to check out these styles offered on the Zappos Rideshop right now!! Versatile TP Ignition Zip Hoodie Subaru Rally Team Tee Thumbs Up Hoodie Block Hoodie Ignite Tee Subaru Rally L/S Subaru Rally Tee Block T/W Tee Blown Up Tee Court Graffik AJ Radar TP and the Net TP.

Lakai has added a couple new styles to their "Recycled Program" for Back to School. Introducing the Mercer Recycled and the Carroll Select Recycled. Reducing waste impact is a global responsibility. Lakai has chosen to do their part by applying excess shoe materials that would otherwise be thrown away to selected styles each season. These styles also feature soles comprised of new gum rubber mixed with regrind rubber waste, reducing new material by up to 40%. Expect unique color and material combinations from all of Lakai's eco-friendly Recycled Program shoes. Check out some of the other recycled styles: The Manchester Select, the Koston Select and the MJ-2 Select. New styles available now from the Zappos Rideshop. Breathe!

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Mo knows texting. Mo knows Call of Duty. Mo knows S.K.A.T.E. Mo knows Simi Valley. Mo knows Bagakoos. And now . . . Mo knows shoes! Introducing personalized Manchester Select and Commerce LK color ways by Mike Mo for Fall 2009. Get the Manchester Select from the Zappos Rideshop available now!

Macbeth Footwear is proud to announce the birth of its newest "Studio Project" collaboration, the "45 RPM."
Designed to the likings and style of none other than Green Day bassist Mike Dirnt. This innovative shoe brings a unique new look that is ready to hit ground running. Even more impressive, Mike is donating all royalties from sales to shoe charity Soles4Souls – an international shoe charity dedicated to providing free shoes to people in need.

The "45 RPM" Studio Project shoe hit the streets worldwide in June 2009, on the tail of Green Day's highly anticipated album release, "21st Century Breakdown."

This shoe is 100 percent vegan-crafted, containing zero animal products in the construction and distribution. Available in black, and highlighted with distressed gold lining and eyelets, and even showcases custom 45 RPM record artwork. This boot-like style definitely stresses the influence of Mike Dirnt's style.

Be sure to check out this shoe available now from the Zappos Rideshop!

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The black suede Munition CT Mid is the first installment of a two-part shoe series collaboration between long time DVS rider Chico Brenes and LRG. Designers looked to the early years of Chico's career for inspiration on it's look and feel.

The footbed print is borrowed from Chico's first World Industries pro model graphic, Orange Vendor, introduced in 1992 by artist Mark Mckee. The graphic features a tiny cartoon Paisa wearing a red flannel and selling oranges out of a box. This character is a direct reference to Chico's heritage as a Nicaraguan immigrant. The same flannel pattern used on the graphic is mimicked in both print and texture on the collar of the shoe. The shoe also features custom Chico and LRG branding on the tongue and heel.

To compliment the line, designers also produced signature apparel pieces that tie into the color and graphic themes of the shoes. The Chico x LRG apparel collection includes a textured red flannel New Era, a signature red flannel long sleeve, and graphic T-shirts that feature the same Mark McKee Paisa character found in the footbed of the shoe. Pick your's up today from the Zappos Rideshop!

At this point, Scott no longer needs a major introduction. He has managed to introduce himself through two PlanB video parts, mulitple interviews and checkouts, recent covers on Thrasher and Color and more to come. Scott has redefined what it means to be a real amateur skateboarder. Circa welcomes Scott to the team!! Make sure to check out all the latest Circa gear on the Zappos Rideshop.

The American Motorcyclists Association (AMA) supercross season from January through May often seemed like a two-man show involving James "Bubba" Stewart and Chad Reed, but the summer motocross circuit on the rural dirt tracks is providing a stronger balance of competition. Chad Reed leads the motocross season points standings near the midway point. Still, new faces are emerging with seven first-time event winners. The latest is rookie Josh Grant of Riverside, California, who on Independence Day captured the Monster Energy Motocross National from RedBud in Buchanan, Michigan.

Every sport needs its superstars. Supercross and motocross are no different. Still, most fans don't want the same old same old. Josh Grant is among the up-and-coming young lions who are eager to share some podiums. "I really needed this win," says Grant, reflecting the impatience of a potential emerging star in his own right. "I finally got a decent start and just made all the passes I needed to get to the front. I knew we had the speed. I just needed to get a start and today everything worked out." Furthermore, Josh Grant's day in the sun came on a live national telecast on NBC.

Josh Grant moves to his own beat. He still lists Riverside as his hometown, but in October 2008 he moved to North Carolina, saying he sometimes wants to get away from the "circus" and train in more quiet surroundings with the Joe Gibbs Racing Team. Also, he wants to avoid a tendency to over train and wear himself out. "It took a couple weeks (in North Carolina) before we really got into a groove where I started riding a lot. Then a couple of weeks after that, we started testing. Then we just really hit it really hard from there on in," Josh explains.

Josh Grant paid his dues in the junior 250 Lites class before his gradual advance to joining the big boys on the 450s. He says the more powerful bike "suits my style" and demonstrates that he has "the power to do it." The summer of 2009 indeed is demonstrating that budding stars in supercross and motocross are ready to challenge the old guard.

SOURCES:
http://www.allisports.com/news/grant-adds-list-first-time-winners-redbud
http://www.allisports.com/news/practice-report-redbud
http://www.racerxonline.com/article/5-minutes-with-josh-grant-1-9.aspx