From surfer to environmentalist, the Rob Machado Experience continues, this time focusing on the creative side of Rob and his passion for photography. Introducing the Bali Focus from Dragon.

Each year while Rob was on tour he would travel with different cameras. One year it would be a 35mm, the next it would be a Polaroid. Years later, he would find himself consistently coming back to one of his favoriet Indonesian surf spots, where he took his photograph and appropriately name it Bali Focus.

Be sure to check out the Bali Focus and other new Dragon styles from the Zappos Rideshop!

While it is never in good taste to generalize about people there is one undeniable trend among those in the Skateboarding community. Not only do they generally love a good session of shredding and grinding at a local skate park but they often times turn to snowboarding during the winter months. Oh yes, and one more thing. They usually love Bob Marley. I mean, who doesn't love *Bob Marley*?

This is where the Matix Clothing Company's Asher Rasta Black Hoodie comes in. Warm enough for the coldest winter yet breathable enough to be worn in the fall or early spring, the Asher Black Hoodie really is a jacket for all seasons. Not only does this hoodie look cool and keep you warm but it also makes a statement for anyone out there who loves to skate, snowboard and rock out to Bob Marley's seminal album "Rebel Music."

The Matix Clothing Company Asher Rasta Black Hoodie has Kangaroo pouch pockets on either side and is fully lined with nylon to help keep you cool. For a textured look and feel the Asher Rasta Black Hoodie has banded cuffs and waist. Why is that important? So many hoodies are loose around the wrist and waist that they make people who may be physically fit look fat. Always remember that wearing loose clothing is not a cover up—it will just make you look overweight.

This hoodie is also 100% machine washable, available only in black with a small red, yellow and green rasta emblem, this hoodie is sure to sell out quickly. So, regardless of where you are or what you are doing, the Asher Rasta Black Hoodie will not only keep you warm it will also express your vast and varied interests.

It’s one of the first style lessons any loving mother bestows upon her offspring, but thanks to The Tube Flop from Sanuk, this once absolute fashion rule is now a bold new trend for any fun lovin’ fashionista. By taking a tube sock and connecting it to a super comfortable sandal, Sanuk has created the ultimate hybrid of bold forward thinking fashion. The Tube Flop from Sanuk takes a fashion faux pas, turns it on its head, and transforms it into something that’s sexy, stylish, and unique. Wear ‘em high or wear ‘em low, either way, you’ll catch a few second looks with their eye-catching flash. Plus, with its super soft and squishy footbed, you’ll be walking with Sanuk's signature comfort from the AM to the PM. Oh, and did we mention that there are over eight different color combinations? You could wear a different Tube Flop for each day of the week and still have one to spare!

These Tube Flops aren’t for the timid, but if you want to turn some heads and drop ‘em dead (in that order), be sure to check ‘em out on the Zappos Rideshop!

Emerica has been noticing a "product review" trend lately on YouTube. More specifically skaters making their own personal reviews of skate shoes on the web to let their voices be heard. These reviews are straight from the skaters mouths (literally). They are not sanctioned by companies, and are a clear example of skaters empowering themselves to speak out individually and independently to let there voices be heard. So, Emerica just launched a blog on the Emerica site called Emerica's Review Tube! This blog will seek to collect this information in one place on the Emerica site, via YouTube, for Emerica users to see, get inspired, and create their own personal reviews. It will also promote even greater integration and connection with Emerica, and allows them the opportunity to learn invaluable insights directly from the skaters themselves. Take a minute to check out the blog and for all your Emerica shoes and clothing needs be sure to visit the Zappos Rideshop!

In honor of the Reggae Rising festival in Northern California, Ipath introduces the Reggae Rising Collaboration pack. Reggae Rising is a long-standing reggae festival that brings thousands of fans every July. The pack consists of the Ipath Limited Edition Reed shoe, a commemorative frisbee, an authenticity card and extra rasta laces and is limited to 250 packs total. You can get yours while supplies last HERE from the Zappos Rideshop!