In a sport dominated by the two coasts, it’s easy to forget that there’s a vast space right in the middle of America, where kids like Sean Malto are tearin’ it up in the heartland. Malto rides with etnies, and what better way to bring it all full circle than with a fresh new colorways of the RVL and the RVM that has Malto and Midwest written all over it?

Home is where the heart is, and that’s especially true with these signature colorways. Malto isn’t afraid to rep his hometown in his video parts, and as a result, this colorway bleeds Kansas City blue all over. Gold accents help add that extra kick of pop into a classic skate silhouette and it also features signature Malto embroidery details at the heel. Plus, it’s all backed up by the fresh features of both the RVL and the RVM, like the STI G2™ heel system that’ll ensure smooth landings and the STI™ Foam system that offers cushioned comfort even after a hard day of drilling down some sick tricks.

So show KC some love and check out the Sean Malto RVM and RVL from the Zappos Rideshop!

Now that snow season is upon us, it's only right to have those water-resistant after-shred shoes for the hill. If you're looking for a clean, stylish and functional pair, etnies has the shoe for you. Introducing the etnies exclusive RVM from professional snowboarder Willie-Yli Luoma.

This shoe features a water-resistant leather upper with a padded tongue and collar and triple stiched toe box. System G2™ insert delivers dual-cushioning comfort and protection that helps absorb a wide range of impacts to help reduce injuries and prevent heel bruises. STI molded PU footbed for increased comfort and cushioning. Vulcanized construction.

Pick these up now and see all the latest and greatest from etnies in the Zappos Rideshop!

Here's one for the ladies! Etnies Girl is loving fashion lately. For etnies Girl this fall is all about fun patterns, pop color, rich textures and clever little details. The etnies Sew Rock Series takes a cue from art school fashionistas and the ever-creative DIYers know for taking trends and making them their own. Check out the girls Fader special edition Sew Rock colorway on the Zappos Rideshop today!

Jeremy "Twitch" Stenberg is the king of step-up and one of the most naturally talented freestyle moto-x riders of today. He makes the most technical moves look smooth and easy, despite the fact that he was diagnosed with Tourette's syndrome at age five. His first shoe with Etnies (The Twitch) was off the chain, so he has come up with an update that will most definitely keep the moto heads hyped, the Twitch 2!! Obviously designed by Twitch, this shoe features a padded tongue and collar with a hidden stash pocket. And it wouldn't be an Etnies shoe without splashing in some tech features that include an STI Foam level 2 cushioning footbed and a 400 NBS rubber outsole with an internal EVA midsole. Get your Twitch 2 on from the Zappos Rideshop !!