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New Brand Spotlight: YFB Mini

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Coveted LA fashion brand Young Fabulous & Broke has launched their highly anticipated girl’s collection, YFB Mini™. Fashion industry icon and owner of the brand, Heidi Cornell McKenna, found inspiration within the sweet and curious spirit of a young girl’s ever evolving style.

The YFB Mini collection is fun, carefree, and colorful. With hand dyed, vibrant colors and washes, YFB has created a collection that is whimsical and sophisticated allowing young girls to use their imaginations and growing style to create unique outfit combinations that express their individuality.


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New Brand Spotlight: Soft-tex

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For over 25 years, Soft-Tex® has been manufacturing and distributing fine specialty sleep products, including plush pillows and cozy mattress toppers. Innovative sleep product technologies and Memory Foam bedding make your mattress more comfortable for better rest. Soft-Tex furnishes many of the top retailers across the country and throughout the world with the best in basic bedding.

Headquartered just outside of Albany, New York, Soft-Tex takes great pride in every aspect of the manufacturing process. Soft-Tex's ambition has been—and always will be—to engineer the finest quality sleep products designed to provide customers with the highest level of sleep satisfaction.

As the world continues to change, so do the needs of consumers. That is why Soft-Tex remains focused on and dedicated to giving you a truly great night's sleep


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New Brand Spotlight: Jofit

Jofit, New brand spotlight, Jofit workout apparel, Jofit active apparel, Jofit athletic wear, athletic wear, active wear,

Jofit™ is an extensive line of athletic wear made for women, by women. Each piece is designed to fit and flatter regardless of size, activity, or age. The fabrics are created to perform, wick moisture, and maintain their shape.

It is fit for you and your lifestyle. Wear Jofit to run errands, shop, or dine in. It always looks as good post-game as it does pre-game. Clean, cool, athletic, comfy and sexy!


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New Brand Spotlight: Cycleur de Luxe

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Since 2011, Cycleur de Luxe® has helped drive the rising trend of cycling footwear.

Founder Patrick Vanneste was drawn to Flandrien culture and the quickly growing sports and fashion communities surrounding the biking world. Whether in Tapei, London, Paris, SoHo, or his own neighborhood in Westkapelle, Belgium, Vanneste consistently encountered fervent fans, ever willing to impart knowledge or share stories that mirrored their love for the open road. Almost instantly, he was taken with their camaraderie, and has since been an avid cyclist and steadfast advocate for the biking community. His passion for which can be seen in the meticulous aesthetic touches throughout the line.


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New Brand Spotlight: Fisher-Price

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Fisher-Price® products have been trusted for generations to help soothe, stimulate, entertain, feed — the list goes on and on, because the list of what baby needs goes on and on.

From baby rockers, bouncers, mobile gyms & toys, Fisher-Price designs with babies, toddlers and their parents' wellbeing in mind.

Perfectly practical, Fisher-Price essentials are designed to help parents be parents, and babies be just that — the amazing babies that they already are!


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New Brand Spotlight: Lobo Solo

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The Lobo Solo® shoe manufacturing system originated from the ancient traditions of the Nordic regions of Mexico—an artisan construction where components of the shoe are woven by hand, creating a shoe with great flexibility and exquisite comfort.

Lobo Solo strives to preserve these ancient traditions and fuse them with the advantages of current state-of-the art footwear designs. Lobo Solo offers customers a value that only artisans can provide.


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New Brand Spotlight: ELEVENPARIS

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Shaking up the world of ready-to-wear apparel, ELEVENPARIS was created by two visionary Parisians to heighten the creativity of the fashion landscape. Known for its contemporary design with a sporty spin, ELEVENPARIS graphic t-shirts, sweaters and outerwear are all about amplifying influences from all over—music, pop culture and urban style with an effortlessly cool, nonchalant air.




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New Brand Spotlight: Ron White

New Brand Spotlight, Ron White, Ron White footwear, Ron White shoes, Ron White fashion comfort footwear, Comfortable stylish shoes, The Ron White brand was created for the busy, fashionable woman on the go who wants to look elegant and sophisticated.

With a career in fashion and a background in biomechanics, Ron White recognized the need for both style and comfort in a designer shoe collection. After years of perfecting, Ron re-engineered shoes and created the world’s first All Day Heels®. Ron’s All Day Heels® technology, now found in all his collections from weekend casual to black tie formal, provides superior comfort without having to sacrifice on-trend fashion. Gorgeous never felt so fabulous!

Ron White has earned a loyal celebrity following that includes Hollywood’s A-list, heads of state, and royal family members. Known as the "Shoe-Ru," Ron has become a regular "go-to" fashion expert.

Ron doesn't just dedicate his time to shoes. He also works with the Ron White Foundation, which focuses on raising funds, awareness and education for human rights-based issues. The Foundation puts on the White Knight Gala where guests dressed in all white walk the white carpet in their most fabulous, colorful, and outrageous shoes in support of a variety of different charities.

Additionally, since 1995, the Foundation runs annual events, including a breast cancer fundraiser held every October (in honor of Ron’s aunt who helped him get started in business) and Canada’s largest shoe drive for those in need, with the support of many national and international celebrities.