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New Brand Spotlight: Gracie by Soybu

Gracie by Soybu is a yoga-inspired collection designed specifically for tween girls. Every girl needs clothes that help her embrace life, move freely, and feel comfortable. That’s Gracie! The Gracie by Soybu line showcases clothing for girls that are fun, stylish, sporty, and chic---because growing up should feel good!

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Designed for versatility, this collection pairs bright colors and functionality, combining strong patterns and expressive colors, and encouraging the playful spirit of girls on the go. Gracie offers a wide variety of quality fabrics, including UV protection, Eco-friendly, quick-drying, moisture-wicking, and all in versatile designs that transition from activity to activity.


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New Brand Spotlight: Ju-Ju-Be

The hottest accessory in Hollywood right now is a baby! It seems as if everyone everywhere has caught the baby fever as of late, and whether you're a new mommy or you were initiated into the maternal sorority long before it was trendy, the one thing all moms have in common is that they want it all. Ju-Ju-Be, a Southern California based diaper bag, purse, wallet, and accessory brand, delivers fun and stylish products to parents whose lives demand a fine balance between fashion and function.

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Ju-Ju-Be is the life of the party; the brand embodies the mantra super fun, super cute, plenty funky, and really, really, really functional!  Ju-Ju-Be diaper bags, handbags, wallets, and accessories are all good-looking with adorable prints and innovative, stylish features, proving that some bags can really be both pretty and smart. Ju-Ju-Be, nominated for the 2013 Red Tricycle Award for "Most Awesome Diaper Bag," proudly provides bags that are machine washable, many of which feature attachments for the Be Connected™ stroller clip system. Ju-Ju-Be bags come with tons of pockets for personal essentials like smartphones and sunglasses, Crumb Drains™, climate controlled bottle pockets insulated with 3M™Thinsulate™ technology, memory foam changing pads, memory foam shoulder pads, ergonomically curved straps, Teflon® fabric protectant, and a natural antimicrobial treatment on most bag linings to inhibit and reduce the growth of odor-causing bacteria, mold, and mildew.

Not only are Ju-Ju-Be bags pretty, fun, and smart, they also really care about parents, their babies, and the environment. All Ju-Ju-Be bags are lead and PVC- free, and the brand has designed a machine washable leather alternative called Earth Leather that brings just as much style and sophistication to Ju-Ju-Be bags and accessories as the real thing.

Sported by celebrity moms, featured on Fox News for must-have products when traveling with children, and praised in Parent Magazine, it’s safe to say that choosing a Ju-Ju-Be bag would be a pretty smart thing to do!


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Back to School Shopping Guide: Kids' Rain Boots

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1.Bogs Kids Classic High Tuscany, 2.Kamik Kids Rocket 2, 3.Sperry Kids Pelican, 4.Crocs Kids Crocband Jaunt, 5.GUESS Kids Iselan, 6.Western Chief Kids Batman Rainboot, 7.Hunter Kids Young Hunter Original, 8.Columbia Kids Bugaboot™ Plus, 9.Sorel Kids Tivoli

There sure has been a ton of rain since the school year started for most kids across the country. As your little ones tread puddles to get to the bus stop, make sure they’re prepared with the best rain boots around to protect their feet.

It’s a good thing Zappos carries a ton of thoroughly cool rain boots for kids. With boots this cool, they won’t mind getting caught in the rain! Don’t forget the umbrellas!

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Back to School Shopping Guide: Cozy Fleece Jackets

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1.Patagonia Kids Simple Synchilla© Jacket in Prussian Blue, 2.The North Face Kids Denali Jacket in Graphic Grey/Spectra Yellow, 3. Columbia Kids Steen Mountain in Electric Avenue, 4.Patagonia Kids Simple Synchilla© Jacket in Bougainvillea, 5.Columbia Benton Spring Fleece in Mulberry, 6.The North Face Girls' Denali Jacket in Graphite Grey/Fusion Pink

It’s officially back to the classroom for a lot of kids around the country, and fall weather is not too far in the horizon. Stock up on cozy fleece jackets from some of your favorite brands to get your little ones bundled up for the chilly weather ahead.

We love comfy fleece not only for its cozy warmth; it’s also super easy to clean… just wash and wear! For busy parents with active kids, that’s definitely a must.


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Father-and-Son Summer Style

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Like Father, like son. Left to right: Quiksilver Sleeper Tank Top, Quiksilver Kids Sleeper Tee, Converse Chuck Taylor All Star Slip, Quiksilver Kamikaze Classic Tee, Quiksilver Kids All Hands Tee, Converse Kids Chuck Taylor All Star Slip, Quiksilver Hi Five Tank Top, Quiksilver Kids Nines Tank

Your little guy inherited his dad’s hair, his walk, and his love of the beach, but it’s also inevitable that he inherits dad’s cool, laid-back style! With Father’s Day just around the corner, we thought we’d feature a couple of awesome matching outfits for dad and his little mini-me.

With these matching ensembles, those father-and-son outings will be even more memorable! Besides, our kids are a natural extension of our own personal style….at least until they become teenagers!

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Class of 2011: Grad Gift Guide

One of the most important and memorable milestones in one’s life is graduation day. It’s a wonderful and pivotal crossroad where a new chapter of life begins. Cheer on the grad in your life during this monumental time with thoughtful gifts. Whether you go for a useful gift or a sentimental one, the perfect gifts will help show how proud you are of this great accomplishment.

Here are just a couple of great graduation gift ideas we love:

Dogeared Jewels Graduation Necklace:  Commemorate their achievements with this darling necklace featuring a soaring butterfly full of boundless potential.

Dogeared Jewels Accomplish Magnificent Things Necklace: The name says it all! Inspire her with this lovely necklace and its even lovelier message.

Fossil ES2681 Women’s Watch: This sparkly and classic watch will be her favorite for years.

Jack Spade Dipped York Briefcase: Classic good looks never go out of style!  This versatile and utilitarian-cool briefcase is a great for the budding professional.

GUESS Sporty Men's Watch: This cool and sporty watch will be a welcome companion in all his post-school adventures.

Cuisinart Grind & Brew 12-Cup Coffeemaker: If your grad is heading off to college, this high-quality coffee maker will be their dorm room best friend.