Reef sandals were born from the surf, sand, and the minds of two brothers from Argentina, Fernando and Santiago Aguerre. Fueled by their passion for surfing and armed with a unique entrepreneurial spirit, the brothers acted on an idea to create a high quality, active lifestyle sandal. The two brothers founded Reef in La Jolla, California, and with $4,000 working capital, some hard work, dedication and some savvy marketing ideas, the brothers built Reef into a respected core surf brand by creating some of the best Reef sandals in the business. Times have changed, but Reef is driven by the same constant – they’re surfers at heart, drawing influences from a world filled with beaches, waves, and surf.
Reef announced the official addition of seven young athletes to its already all-star team of footwear sponsored surfers. Joining surf icons Rob Machado and Mick Fanning, Reef has locked in youth prodigies, Conner and Parker Coffin from Santa Barbara, Luke Davis from San Clemente, Ford Archbold from Newport Beach, Sterling Spencer of Florida, Brian Toth from Puerto Rico and Peter Devries from Canada.
To this day, Reef remains a core surf company with their revered collection of Reef sandals. With authentic and innovative products intended to nurture an incredibly fortunate lifestyle that involves surf, sensuality and a life filled with happiness, Reef and their beloved collection of Reef sandals will continue to thrive, no matter how high that next wave may be.