Zappos Behind the Scenes: The Life of a Shoe

Undergraduates enrolled at Marquette University’s Advertising, Public Relations and the Internet course (ADPR 4300) are at it again!

As part of the curriculum’s midterm project, students were tasked with creating an infographic depicting the lifecycle of every shoe sold on Zappos. For months, these young scholars learned the ins and outs of our business, including the processes in place for delivering lightning fast shipping straight to your front door. 

WARNING: Below you will see a slew of facts and figures that are so astonishing that even a company as quirky as ours couldn’t possibly make up! 




TOMS: One for One®

In 2006, while traveling to some of the most beautiful regions of Argentina, Blake Mycoskie saw more despair than he ever cared to see … children everywhere were growing up without shoes. Wanting to help, he founded TOMS, a company that would match every pair of shoes purchased with a new pair of shoes for a child in need. The company and its motto, One for One®, would soon gain notoriety for its support to communities worldwide in need.

What began as a simple idea has evolved into a powerful philanthropic business model. Realizing that One for One® could serve other basic needs, TOMS launched other products, including; TOMS Eyewear in 2011, helping individuals restore eyesight with prescription lenses or medical treatment; TOMS Roasting Co. in 2014, purchasing and supporting clean water systems in deprived countries; TOMS Bags, providing birth kits to reduce the risk of infections for mothers and newborns; and TOMS StandUp Backpack Collection in 2015, assisting crisis counselor training to prevent school bullying. With the support of TOMS and its giving partners, these initiatives have helped reach more than 35 million people across 70+ countries.

Now, it’s your turn to help someone in need. Today, Zappos is proud to announce its launch of TOMS products, carrying a full line of footwear, eyewear and handbags! From signature classic loafers to athletic shoes, booties and beyond, as well as its tasteful collection of backpacks and sunglasses, you’ll surely fall in love with its array of fashion-forward styles, patterns and colors.

Join the cause for One for One® and help a person, community and world in need.

handbags, one for one, philanthropy, shoes, sunglasses, TOMS

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shoes, heels, flats, ankle booties, women's fall fashions

Commute in Functional Style with Chrome

If you’ve ever lived in a bustling metropolitan area like Los Angeles or New York, you know that long commutes are the norm and public transportation is gold. It’s much easier to take a bus or train downtown and walk a few extra blocks to the office than it is to fight highway traffic and waste gas. But power heels, business footwear and briefcases aren’t ideal for this sort of weekly travel. You need a sturdy bag to carry your necessities (like those stylish office shoes) and durable yet comfortable footwear to get you there. Chrome products have you covered for both.

Chrome messenger bags are made for your commute. Originally big on the urban cycling scene, these travel bags gained huge popularity for their well-sewn, well-made designs. Whether you’re into a minimalistic pack or a larger, high-functioning bag, Chrome ensures all styles have the same features. Waterproof fabrics, quick-release shoulder straps and functional pockets are in every bag, with some having built-in bottle openers and military grade liners added on.

A highly functional, ultra-durable design is put into Chrome’s footwear too. Antimicrobial insoles and skid resistant rubber bottoms are standard, making each shoe tough enough for all sorts of weather. Cool materials like fire hose canvas, fiberglass and reflective coating are used in their shoe construction, and some footwear is even made completely by hand. This attention to detail proves Chrome is dedicated to creating top-quality goods for city commutes, travel-heavy weekends and any unexpected event in between. Check out some of their unique craftsmanship and urban styles below.

shoes, messenger bags, daily_commute, commute. function, style, durable goods, city style, bags, computer bags, cycling fashion footwear, fashion footwear, casual, functional, on the go

shoes, messenger bags, daily_commute, commute. function, style, durable goods, city style, bags, computer bags, cycling fashion footwear, fashion footwear, casual, functional, on the go

  1.  Chrome Kursk
  2.  Chrome Chekhov 
  3.  Chrome Dima
  4.  Chrome Mini Buran 
  5.  Chrome Ishak
  6.  Chrome Mini Metro Messenger

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Christian Dior, casual, clothing, elegance, shoes, colorful outfits

Vionic For Men: Your Ultimate Guide

For as long as I can remember, owning dapper, good-looking shoes has usually meant having to deal with tired, achy feet. Not only is this true for the casual dresser upper but, more importantly, for those working a nine-to-five in a business-professional setting.

During my time in banking, every eight months I was in the market for new shoes. Sure, I could find a stylish pair of leather footwear no problem, but finding a quality, well-cushioned footbed included in the high price was hard to come by. The same was true for the other end of the spectrum in regards to cheap shoes with limited fashion. So this got me thinking: why do shoe designers and manufacturers teeter between providing style over comfort, and vice versa, never really aligning footwear’s two most sought-after and basic principles?

It’s now been years since I’ve left the banking industry; unfortunately, all those ill-designed shoes have left me with flat and overpronating feet. For a quick human biology lesson, the foot, if you didn't know, was designed to walk on soft, natural surfaces like sand and soil. But in today’s world, it’s commonplace for us to stand and walk for hours on cement, tar, or wood surfaces. These unnatural surfaces force the feet to slightly roll inwards and make contact with the ground, simultaneously flattening the arch.    

Not long ago I stumbled upon Vionic with Orthaheel Technology. The brand’s medical products, developed by Australian podiatrist Phillip Vasyli, implements tried and true technology to help restore and enhance the foot’s natural function. With a firm yet flexible midsole, an innovative biomechanical footbed and stability-enhancing heel cup, these shoes helped me twofold by 1) providing soft, stable comfort, and 2) help lift the arches to properly realign the foot, ankle, knee and hip.  

For a more technical explanation on this process, Dr. Vasyli demonstrates how the patented Orthaheel technology works: 

Vionic with Orthaheel Technology, Orthaheel, Vionic shoes, comfort sandals, comfort shoes, comfort footwear, comfortable shoes, Orthaheel footbed, Podiatrist-approved shoes, podiatrist Phillip Vasyli,
Vionic’s men’s collection of oxfords and loafers come in several colors and styles, each made with high-quality, durable materials and accented hardware that will never disappoint. The Roth, seen below, has even received the American Podiatric Medical Association’s (APMA) Seal of Acceptance. How many wingtip shoes do you know has that same credential?

cushion, flat feet, footbed, men's, overpronation, oxford, pronation, shoes, support, Vionic with Orthaheel Technology, wingtip

Moreover, comfortable footwear shouldn't solely be worn at the office. In addition to the brand’s great selection of men’s dress shoes, Vionic also features athletic sneakers and an abundance of sandal styles, including thongs, flip-flops, slides and more. So the next time you’re in the market for new footwear, do yourself a favor and go from work to leisure in style with Vionic with Orthaheel Technology.


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Caitlin Moran, shoes, clothing, couture

From the Shopping Haul to the School Hall

back to school, backpacks, uniforms, clothing, shoes, cleats, kids, high school, best sellers, shorts, shirts, gym class,

We are very excited to bring you the Zappos Back-to-School Haul, your online destination for all of your back-to-school needs. We want to inspire you and your family with ideas, the latest fashion trends, and ways your kids can a splash of their own personality to their school clothes. 

Those kids that haven’t started classes yet are enjoying the last days of summer vacation. But we know you’ve already flipped your shopping calendar to a back-to-school mindset. It’s time to retire the swimsuit and bring out the soccer cleats.

That’s why we’re here. We know how stressful it is to find the right clothes — and the right sizes — for your kids. With the ease of Zappos, you can do all of your back-to-school shopping while enjoying your morning coffee. 

We are your back-to-school headquarters. The Zappos Haul features all your back-to-school essentials. We’ll help your kid put the “You” in Uniform with our array of accessories, from backpacks, to uniforms, to cool sneakers and much more. And of course, we offer fast and free shipping, whether you are ordering your entire Zappos Haul, or if you are ordering just one or two forgotten items. Returns also are free. Have a question? Our customer service team is just a phone call away, and available 24/7.

Best of all, at Zappos, you’re not shopping alone — you can count on our team of fashion experts, as well as a group of moms that will give you tricks and tips on what to buy and when to buy it. Our team works year-round to offer the latest and greatest apparel and footwear trends. We have all the back-to-school must-haves and we never compromise quality. 

Stay tuned as we share more back-to-school excitement with Zappos Haul videos. You’ll get essential checklists, tons of fun posts and must-haves that will get you ready for this busy season. Join the Zappos Haul conversation online by posting your own videos and using the hashtag #ZapposHaul!