As most people know by now, at Zappos.com we like to promote fun and a little weirdness ( core value #3 ). So, since that particular core value is the Core Value of the Month for July, we decided to host a Sadie Hawkins dance, of sorts, on the 23rd.
No dancing was really expected to occur; the basic idea was to ask someone else to be your dress-up buddy for the day and come to work in matching clothes to take silly pictures. During the week before the event, there was obviously buzzing around the office about who was going to dress up like whom and what people were going to wear. But, for the deviously creative people in the training department, the real fun started with a simple email.
We’ve all done it at some point: you’re reclining back in your desk, you take a sip of your caffeinated drink of choice, and you casually begin to compose a new email message to your buddy about some event or cheeky joke of the day that you’re currently musing over. You start to type in their email address and, lo and behold, your super high-tech email program auto-populates it for you. You hit “Send.”
Shortly after hearing the jeers and giggles of your coworkers start like a wave around the building, you double check your sent folder. Oh SNAP!
One of our Zappos family members inadvertently sent an email out to the whole company asking if a particular person wanted to dress up in matching Social D shirts with jeans and white shoes for Sadie day. The training team got such a kick out of this that we schemed to create matching “Social D” shirts and don them for Sadie day in honor of our muse, the email’s sender (and to create a positive team & family spirit through laughter, of course). The sender actually loved our idea so much that she even personally autographed our shirts, and even the Zappos Mayor (Mr. Jerry T., helpdesk manager extraordinaire) joined in the fun!
As far as the rest of the event went, in true Zappos spirit, there were some fabulously creative costumes: a giant pair of handcuffs, two aspiring Guitar Heroes, and even Dog the Bounty Hunter and his—ahem—rather bosomy wife, Beth. All three actually won prizes, including Most Original for the handcuffs, Cutest Couple for the Guitar Heroes, and Most Creative for the dynamic bounty hunting duo.
I am humbly proud to say, though, that the training team did get an honorable mention… ;)