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Your Little Fashionista Can Have Her Cake


Peace of Cake, children, kids, apparel, winter, cold weather, scarves, gloves

Peace of Cake is a fresh, new brand that offers hip, fun fashion for the coolest girls in town. From head to toe, Peace of Cake has all of the pieces to perfectly complement her fashion-forward wardrobe. Your young fashionista is guaranteed to be a style stand out whenever she steps out with her Peace of Cake accessories. From scarves and beanies to faux fur and novelty knits, Peace of Cake supplies all the tools needed to brighten up any girls’ wardrobe. The cute and trendy Peace of Cake styles appeal to stylish moms and daughters everywhere. Fun, functionality and affordability truly make every purchase a Peace of Cake!

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Cover Your Head When You Shred

shreadhead, beanies, hats, winter, cold, snowboarding, rideshop, xgames

Before you tear up your local snowboard park, you’ll need something to keep your ears and head warm in the cold conditions. Luckily for you, the Rideshop has everything you’ll need to stay fly on the slopes this Winter. Check out the Rideshop HERE. is proud to offer Seattle, Washington’s Coal in the Rideshop. Coal has been making inspired caps, beanies, gloves and scarves for over ten years. Their passion was the belief that headwear was more than just something to keep your head warm, more than just a simple accessory. The desire to put the customer and a signature look first, above everything else, is what fuels the brand today. Their main goal is creating headwear that becomes a part of the person who buys it. They want you to be seen as clearly as the brand itself. Welcome to the Coal family.

DC is making some sick headwear for this year’s boarding season. DC continues to stay true to its original mission - pushing style and performance a step ahead of the competition, from the drawing board, to the computer, to the factory, to the concrete and masonite of skateboarding's proving grounds. Visor beanies, fat knits and neck tubes are all the rage this year and DC has you covered.

Of course, what would a snowboarding piece be without Burton?! Burton Snowboards is a rider driven company solely dedicated to creating the best adult and kids' snowboarding equipment on the planet. This year, riders can find perhaps the widest selection to date from Burton. Fleece beanies, balaclavas,and even wolf-knits are finding their way to the Rideshop this Winter.

You can find everything you need before you go big this Winter on the Rideshop. From beanies to boards, boots to goggles, the Rideshop is your best friend when it comes to snow.

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4 Born Boots That Should Be In Your Closet

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Last week, we gave you some helpful tips for wearing your boots this Fall (see HERE) and now we want to give you four boots from Børn that should find their way into your cool weather wardrobe. Børn is a leading manufacturer of genuinely superior comfort footwear for men, women and children that makes products with the upmost care and attention to detail.

Looking for a striking and dramatic look? The Marjorie boot is exactly what you are looking for! The Marjorie is part of the Børn Signature Brown Series and features leather uppers with luxurious patina effects and authentic hand sewn moccasin-inspired details. The leawood-wrapped 2.5-inch heel with lightweight rubber forepart and outside heel make for improved durability. The tall shaft Yvette boot proves that fashion and comfort can go hand-in-hand. This boot features vegetable leather or suede upper (depending on colorway) with overlay at the vamp, creating a refined appeal. At 1.5 inches, the Yvette can be a comfortable option for getting around the city comfortably.

Command attention with the Evelyn boot from Børn. The gorgeous buckle serves as a dazzling detail to an already fabulous boot. If you prefer less heel, the Alissa Grey is a classically inspired riding boot from Børn. The full-grain leather upper with side zipper allows for easy on/off wear while providing excellent protection in the elements. Don’t forget to tie your riding boots together with colored denim, floaty blouses and an accent, like a cape or vest. Our stylists, Brooke and Kaya, have put together several picks that can help you find inspiration this Fall HERE and you can stay up to date with current trends on our Trends page.

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Every Season is KEEN Season

Keen Footwear is notorious for being comfortable, high quality and stylish regardless of your activity level. Whether it’s there fashion-forward boots in the Winter or their comfy sandals in the Summer, Keen delivers year-round. This season, Keen is offering a wide range of products for men, women and children to protect your toes and tie together your attire.            

Capable for year-round performance, the Alta Mid by Keen is stylish and functional in a variety of settings. The waterproof full-grain uppers offer lasting comfort, flexibility and style. The Alta Mid features the KEEN.DRY waterproof membrane to assure that your feet stay dry throughout the day, regardless of the conditions.

A slip-on ready for the winter weather shoe, the Hoodoo Slip-on by Keen is the practical choice for comfort and durability. The Hoodoo also features KEEN.DRY as well as waterproof full grain leather uppers for added durability. The Hoodoo is also available in mid and high styles. If you are leaning toward boots this Winter, the Bern Baby Bern Boot will set your style on fire. The waterproof smooth leather upper is designed to last. Enjoy the comfort of KEEN.CUSH cushioning all day long. KEEN.CUSH is a blend of recycled PU, cork and memory foam that contours to feet and adjusts to give you the cushioning you need throughout your day.

Check out the upcoming styles coming out from Keen in the video below and make sure you shop at for all of your Keen products.

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Cool Winter Coats

winter, coats, jackets, coat, jacket, warm, weather, snow, ice

It’s quite possible to stay trendy while enduring below-zero conditions this Winter. Whether you are looking for something light to get you from your car to office or you are looking for a jacket that can keep you warm at the summit, we have all your cold-weather products to get you through the Winter in warmth and style.

Check out the Columba Heat Elite, a lightweight fleece with Omni-Heat® breakthrough thermal technology that maintains warmth while preventing heat loss. If you prefer a bulkier jacket, the Marmot Zeus will keep you incredibly warm with its 800-fill power goose down. Not to mention, if you are all about going all out in the snow, you can machine wash the Zeus to keep you looking fresh.

For the ladies, the North Face Women’s Recycled Denali jacket is one of our most popular jackets. The tried, the true, the one-and-only Denali Jacket is a favorite among outdoor enthusiasts. The abrasion-resistant fabric overlays at the shoulders, chest, and elbows to increase durability in high-stress areas. Made from 100% bluesign® approved fabrics, a standard for environmentally-friendly production methods, the Denali is a staple for every closet. Also, the Patagonia Rain Shadow Trench Coat is a sleek raincoat with technical features that will make a rainy day one to look forward to. This coat features 2.5-layer ripstop nylon with H2No® waterproof/breathable barrier and Deluge® DWR (durable water repellent) finish to keep you dry all Winter.

Head over to for all of your Winter clothing needs. Stay warm and don’t forget to bundle up this Winter.

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World Snowboarding Championships Will Be In Norway

snowboarding, world snowboarding championships, norway, oslo, snow, shaun white, skiing, snowboard, skateboarding, ski, halfpipe, winter, mountainboarding, powder

When Tryvann Vinterpark resort opens for the World Snowboarding Championships in Oslow, Norway in the winter of 2012 it will be sporting a huge expansion that just got approved by the Norwegian government. Norway is getting behind the competition that will surely attract the sports’ best men and women from around the world. Oslo is pumping over 20-million Euro into the project that will be the very first World Snowboarding Championship. TTR founder and pro-snowboarder Terje Haakonsen said that the event was developed with the athletes in mind to become a cornerstone for the sport. You can get more info on the event at and if you are planning on entering the competition or attending, make sure you get all of the essentials in the Rideshop on

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Emu Australia Comes To Zappos

boots, sheepskin, emu, Australia, fashion, surfer boots, shearling, winter, wool

Emu Australia is dedicated to creating premium quality sheepskin footwear. Founded in 1994 by surf veteran Andrew Raggett, EMU is known globally for its tradition of offering the most comfortable footwear in the world. Emu has expanded its collection with inspired designs and direction for both adults and children, now offering new concepts and use of original Australian design & aboriginal art. Check out the EMU Australia Tundra, a water resistant Australian double-face sheepskin boot with asymmetrical lace positioning that has been engineered to follow the natural curves of the leg. We gladly welcome Emu Australia to


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Slip Into A Pair of Handcrafted Clogs From Sanita

sanita, handmade, winter, danish clogs, natural materials, sangria, urban, luxury

Since 1907, Sanita® has embraced the Danish word "hygge" (pronounced hue-guh) in the construction of each and every pair of Sanita clogs. Loosely translated, "hygge" means "making everything cozy". Clean design, natural materials and fine craftsmanship are just a few things that make Sanita® clogs so special.

Their Fall collection is their finest collection to date, featuring specially designed soles to create a subtle rocking motion that actually propels you forward. And with a host of styles and colors to choose from, you’ll be fashion forward to boot. The boot styles for women are gorgeously crafted to be versatile for any winter function, indoor or outdoor. Sanita® is coming out with new lines in each of their styles including the much-anticipated Sangria series where urban meets luxury. Check out the full line of Sanita® products on