Top-Notch Denim That Delivers

Comfortable, simple and durable, denim is undoubtedly society’s go-to wardrobe staple. From skinny, slim and straight to boot cut and flare, there are styles and varying rises suitable for every body and booty.

Each year, an estimated 450 million pairs of jeans are sold in the United States (wowzers!), a flourishing industry that was spawned by blue jean inventor Jacob Davis in 1871 and patented two years later by Levi Strauss. 

Today, upon quick count, there are roughly 109 American denim brands vying for consumer attention at any given moment, all hoping their coveted leather brand tab outlasts the competition. But in an ever-convoluted industry where it’s paramount to stand apart from all others by doing something different, only a few companies are doing so successfully. Queue AG Adriano Goldschmied, upstarted in 2000, one of my favorite contemporary lifestyle brands.

When shopping, I’m oftentimes a stickler when it comes to premium denim, and it takes a lot for a company to catch my attention and money. However, with every new AG purchase, I become more and more infatuated with its line of quality, environmentally friendly denim.

Through the utilization of eco-conscious fibers, ozone technology, and an AG-ed wash process — a method to naturally age denim for a worn-in or destroyed look — AG hits the metaphorical bull’s-eye in regards to ethics and style. Moreover, its soft, power stretch fabrication allows that extra give for days when I need it most. 

Chic, sophisticated and always classic, Adriano Goldschmied appeases to women by offering a wide selection of colored and whiskered denim for a trendy, fashion-forward look. And with fall on the horizon, why not add some freshness to your style with these bestsellers? 

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New Brand Spotlight: Edyson Jeans

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Edyson Jeans is all about the perfect fit every time. Their on-trend denim give you that “it girl” vibe with versatile washes and premium fits. It’s for the girl who carries an innate sense of style and refuses to compromise fit, price and comfort.

The Edyson girl wants her denim to be as extraordinary as she is!


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Inspired By: Trail Blazer

Let’s get one thing straight; we love laid-back off-duty dressing just as much as the next girl. However, there’s just something about taking your standard jeans-and-tee combo and elevating it from hanging out to night out with very minimal effort. We’re all about that as well! 

Today’s street style inspiration is an excellent example of taking something as traditionally tailored and put together as the blazer and shaking it up for weekends or a night out. Pair with loose, messy waves and some red lipstick to show off the more carefree side of dressing up!

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street style image source: WGSN

1. Grey City Dwyer Pointed Mules

2. BCBGeneration Shell Collar Blazer

3. DL1961 Florence Instasculpt in Scorch

4.Chaser Je Suis Boheme Boxy Flow Tee


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New Brand Spotlight: Liverpool Jeans Company

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When it comes to great denim, fit is paramount. That is the ultimate mission of Liverpool Jeans Company™--to design exciting jeans using innovative denim fabrics featuring advanced lift and shape for every body type.

Made to hug a woman’s natural curves, Liverpool jeans provide a much-coveted slimming effect in versatile and stylish washes for every outfit.

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Fresh Picks: Spring Colored Denim

Signs of spring are all around us, not the least of which is color---lots of color. This welcome shift from neutrals to a more colorful palette is best explored in the wonderful world of denim. (Don’t worry neutrals, we still love you!)

Below is just a sampling of our latest colored denim to hit Zappos. We love them paired with neutral tops for a more subdued look or for some colorblocking action, try pairing them with a coordinating pop color up top!

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1. Joe's Jeans Straight Ankle in Tile Blue, 2. Hudson Skinny Crop in Mariner Blue, 3. BCBGeneration Johnny Destroyed Trouser Jean in Neon Green, 4. DL1961 Toni Crop in Napa, 5. DL1961 Emma Legging in Antigua, 6. 7 For All Mankind The Skinny Slim Illusion Twill in Apricot

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Fall's Perfect Match: Boots & Denim

If there were such thing as “soulmates” in the world of fashion, boots and jeans would definitely be it. These fall wardrobe essentials work so perfectly side by side, that we are convinced one can never have too many of either.

Pair skinny jeans and leggings with ankle boots—whether it’s flat combat boots or a dressier heeled version. Skinny jeans also work well with knee-high boots for those chillier days.

If you prefer boot cut or flared jeans, an ankle boot with heels is a great way to go.

No matter how you pair them together, these two key fall essentials are our favorite style no-brainers!

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1. Madden Girl Trixiie, 2. Blowfish Iwa, 3. Blowfish Vamp, 4. Rocket Dog Britta


5. AG Adriano Goldschmied Stilt Stretch Sateen, 6. AG Adriano Goldschmied The Legging Leatherette, 7. Mavi Jeans Serena Low-Rise Super Skinny, 8. True Religion Mojave Lonestar Halle

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New Brand Spotlight: Genetic Denim

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Launched in 2006, Los Angeles-based Genetic Denim is centered on enduring elements of personal style: fit, fabrication and individuality. Creative Director Ali Fatourechi approaches denim with the mindset that our points of differentiation should be acknowledged and celebrated, resulting in a collection that caters to a range of women's denim needs.

For both the modern and classic denim aficionado, the brand incorporates reverence for its original denim predecessors in purpose, while offering sleek new alternatives marked by evolved cut and construction.


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Fresh Picks: Valentine-Worthy Jeans

If you’re a fan of pink and red, then feast your eyes on our latest crop of colored denim in various shades of the two beloved Valentine’s colors. We think they’re a perfectly vibrant way to ring in the spring!

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1.Joe's Jeans The Skinny Colors in Cerise, 2. AG Adriano Goldschmeid Slilt Cigarette Stretch Sateen in Neon Pink, 3. 7 For All Mankind  Kaylie Slim Fit Bootcut in Red Sunbleached, 4. Textile Elizabeth & James Jimi Denim in Shocking Pink, 5. Hudson Nico Super Skinny Mid Rise in Watermelon, 6. Free People Colored Skinny Crop Jean in Fuschia