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Laundry by Shelli Segal Prom 2013 with That's Chic & Late Afternoon

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(Left) Rachel wears the Laundry by Shelli Segal Criss-Cross Shimmer Chiffon Dress

The dress. The dancing. The date. Prom is one of those life events that bring up lots of fond memories. It’s a time to get dolled up, have fun on the dance floor with your friends and create memories to last a lifetime.  With such a momentous occasion at hand, the dress is definitely an essential element to the evening.

This season, famous dress makers Laundry by Shelli Segal has teamed up with two L.A.-based fashion bloggers, Liz of Late Afternoon and Rachel of That’s Chic, to showcase the must-have dress trends for prom season.

 

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We asked the two fashion mavens to spill some details about their own proms and what made the night special:

What was the most memorable part of your high school prom?

Rachel: Letting loose with my friends and classmates made the night most memorable, but also winning senior prom queen was a second close memory.

Liz: The most memorable part of my prom was our after-party. We had a huge celebration at my friend's house and invited all of our classmates. It was just a fun night and it was wonderful to spend it with everyone.

What did you wear? If you could have a “do over”, what would you change about your prom look?

Rachel: I wore this gorgeous A-line chiffon, sequined black dress that I bought 5 months before prom! I also spent a whole week just getting made up for prom: tanning, eyebrows, nails, everything. I looked so awful and so overdone! If I could do it over again, I would say stay simple and not stress about the night.

Liz: I wore a gold lace dress that was shorter in the front and longer in the back. I did a smokey eye and had a totally stiff prom up-do. The only thing I would change would be my hair. If I did prom over, I would wear my hair loose and natural, none of that cemented to my scalp with 10 bottles of hairspray nonsense.

If you could design your own Laundry by Shelli Segal prom dress from scratch, what kind of dress would it be?

Rachel: It would be a super minimalist dress with a sexy silhouette. Maybe something with a high neck and lots of shoulder showing, and an A-line that hits at the calf.

Liz: I would create something very flowing with lots of movement and it would definitely be metallic. I would love to see a beautiful metallic gown for prom.

 

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Since you ladies live in Los Angeles, describe what a great pre-prom and post-prom day in L.A. would look like…:

Rachel: Pre-prom is all about pampering yourself. I'd probably spend the whole day at a Korean spa getting a scrub and massage with a close friend. The day after prom is recovering after all that dancing! A late lunch in the sun with all of your girlfriends is a fun way to reminisce yester-memories.

Liz: The day would start with brunch, followed by manis and pedis with your girlfriends. Next, everyone would pile into one car and drive to the MAC store for makeup appointments. After getting dressed and ready, everyone would go to the meet-up house for pre-prom celebrations. After prom it's inevitable that you'll end up cruising PCH or Sunset Blvd. followed by the up-all-night after-party.

What is your ultimate slow dance song?

Rachel: Suga Suga” by Baby Bash

Liz: "Come Undone" by Duran Duran.

… and your ultimate “dance like no one’s watching” song?

Rachel: It's super cheesy, but it's “Since You Been Gone” by Kelly Clarkson. In my defense, any other hip hop song gets me in the mood to dance, but it's all in the groove. When Kelly's song comes on, like, I wouldn't want anyone watching me dance to that song!

Liz: R. Kelly's "Ignition".

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Lucky FABB West Blogger Q&A Session 2

We asked a few fashion/beauty bloggers at LuckyFABB West one simple (yet all-important) question: "What is your #1 Must-Have Item for Summer?"

BIG Thanks to Annabelle Fleur of Viva Luxury, Kristin from Dressed and Fed, Stacey Walker-King of Covetworthy.com, Jess Estrada of FreshJess and Lauren Kolodny, one half of the Honestly WTF duo, for sharing their current summer obsessions with us!

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Lucky FABB West Blogger Q&A Session 1

We asked a few fashion/beauty bloggers at LuckyFABB West one simple (yet all-important) question: "What is your #1 Must-Have Item for Summer?"

BIG thanks to Bri Emery of Design Love Fest, Joy Cho of Oh Joy!, Cassidy Blackwell of NaturallyCurly, Jacey Duprie of Damsel in Dior and Samantha Hutchinson of Could I Have That? for sharing their summer style obsessions with us!

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More From Lucky FABB

We had so much fun at the Lucky FABB Conference and Awards, we thought we’d share more with you guys! In the Zappos “More Than Shoes” Booth, we had a fun photo booth set up where everyone got to let loose and take silly photos with friends.

Among the other brands in attendance were Sorel, Essie, Timberland, LeSportsac, and Laundry by Shelly Segal. Zappos was definitely in good company!

Thanks again to everyone who stopped by hang out with us and to all the bloggers who participated. We had an excellent time all around!

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Zappos at Lucky FABB 2011

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Clockwise: Busy tweeting the day's events! , Christina from the blog Trop Rouge visits the Zappos booth, Some girls taking photo booth pics , Michelle and Hope handing out goodies in the Zappos booth

The Lucky FABB conference was so much fun! We got to meet so many talented and stylish bloggers, both established and up-and-coming. Zappos had our “More Than Shoes” photobooth set up, complete with props. 

I also got to attend some AMAZING panels, including the always-radiant Diane Von Furstenberg and the Kardashian sisters!

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Some of the stylist-picked ensembles in the Zappos booth. (complete with QR codes so people could shop the outfit right on their phones!)

Brooklyn Blonde,Eat.sleep.wear,Fashion Bloggers, Lucky FABB, Lucky FABB 2011, Lucky FABB Awards presented by Zappos, NY Fashion Week, zappos style expert brooke hyden

Clockwise: Presenting at the Lucky FABB Awards, The Zappos Blogger Challenge wall, Bloggers Helena and Kimberly show off their creations!

We capped off the day with the Lucky FABB Awards which honored some of the best and most innovative fashion and beauty bloggers out there. I had the great honor of awarding Best Up-and-Comer Blogger to Brooklyn Blonde, Helena Glazer, and the winner of the Facebook Zappos Blogger Challenge: From Me to You, Jamie Beck.

Congratulations to all the winners, and a huge THANK YOU to everyone who stopped by to say hello!


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Lucky FABB Fashion Poll: #1 Fall Must Haves

During the Lucky FABB Conference this past Wednesday, we decided to do a quick impromptu poll asking a handful of stylish staff and bloggers what their ultimate “can’t-live-without” must-have item for fall is.

It was also a good excuse to snap some pics of the awesome outfits the girls were wearing for FABB!

Lucky Magazine,Lucky FABB 2011,Fashion Bloggers,Zappos at Lucky FABB,

Left:  Meghan N., blogger:“A cape coat.”       

Right: Jenna G., Lucky Magazine staff :“Black ankle boots.”


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Left: Jen J., blogger: “A good platform wedge.”

Right: Madeline B., blogger: “Suede wedge booties.”

Fashion Bloggers, Lucky FABB 2011, lucky magazine, Zappos at Lucky FABB

Left: Christina C., blogger: “Anything faux fur!”

Right: Lauren E., Lucky Magazine staff : High-waisted black skinny pants.”