Born’s adorably fluffy new mascot is quite the fan of shoes! Luxy, a super-cute Maltese-Poodle mix, is a well-bred fashionista pooch who has a pedigree for style.

Her owner is a fashionable PR professional who takes Luxy on shopping excursions all over the city to see the latest trends. During their walks, she wears her Born shoes (the owner, not Luxy) to stay comfy while keeping up with this pup’s impeccable fashion sense!

Check out Luxy as she struts along Greenwich Village to do a little shoe shopping!