Some collaborations go down in history - Tony Hawk and Bob Burnquist, Dr. Dre and Snoop Dogg, and now there's G-Shock and Alife. Straight from the heart of downtown NYC comes this limited edition watch that is a special collaboration between G-Shock and pivotal streetwear brand Alife. The black digital face is complemented by the black resin band with an Alife logo that wraps around the length of the band. The party doesn’t stop with tough solar power and G-Shock’s shock resistance. Fly high with world time in 29 time zones with city code display and a daylight saving option. Swoop up this new collaboration at the Rideshop and make sure you follow @zappos_street on Twitter for updates on other street-changing collaborations.

Teaching your child how to tell time is just one of many fun moments in a parent’s life. Make telling time fun with an awesome character watch from Ewatchfactory. From Piglet to Mickey Mouse, Spiderman to Snow White, Ewatchfactory has watch for your boy or girl. Established in 1998 with offices in New York, Paris, Switzerland, Hong Kong & Shenzhen, Ewatchfactory combines today's state-of-the-art technology along with the best design influences worldwide to offer truly inspired watch designs. The Ewatchfactory family of watches offers designs in an array of sizes, styles and materials for children. From luxury to affordability, Ewatchfactory creates a timepiece for every budget, while bringing fashion to function year after year. Check out all of the fun watches HERE.

AK Anne Klein watches exude the same confident, modern appeal as the brand’s footwear. AK Anne Klein understands today's fashion trends, offering functional watches for the discerning palette. Choose tailored sling-backs for the office or sexy knee-high boots for a night out on the town, and match it with a stylishly designed AK Anne Klein watch, and you've got a look that's timelessly sophisticated. 

The AK Anne Klein 10-9089 adds just the right amount of class and timeless appeal to your ensemble. The white dial with crystal-accented hour markers looks stunning against the polished silver-tone bracelet. Make the 10-9089 your everyday watch. The AK Anne Klein customer is all about transcending trends and fads. She embraces the brand's modern sophistication in its design approach. With AK Anne Klein there's no compromising style, comfort, or function. AK Anne Klein women’s watches are simply a perfect fit.

If you missed the holiday, it’s not too late to score major brownie points with a knock-her-socks-off gift. But it’s going to take something magical – think “jewelry” fellas. You can’t go wrong with Fossil, one of the world’s top watchmaking companies for over 20 years. They are continually striving to bring their customers the most innovative and unique watches on the market to date. 

It’s amazing how a fine watch like the Fossil Stella White will make her forget about how late her present is. This casually divine watch from Fossil will be a stunning addition to her collection. The three-hand analog quartz movement with three multifunctional sub-dials looks fantastic set upon a crystal-accented bezel. The fold-over clasp with push-button closure makes taking the Stella White on and off really easy. Water resistant up to 50 meters, this watch will become her everyday timepiece. 

Fossil also makes a wide selection of items for men, including wallets, shoes and eyewear. Make up for lost time with a timeless gift from Fossil.

The Zappos Family and many of our brands have dug in the trenches to wage an all-out war against breast cancer. With an estimated 250,000 cases of breast cancer expected to be diagnosed this year, you can join in the fight by purchasing select items from our participating brands.

GUESS is one of the many brands that is using their talent to fight for a cure. GUESS designs are what sets them apart, and keep them at the top of the fashion shoe, handbag and watch industry. They recently launched their GUESS U95174L1-Susan G. Komen for the Cure Breast Cancer Awareness watch. This energetic GUESS Sparkling Pink watch will demand double-takes everywhere you go. And the best part, 20% of each retail sale is given to Susan G. Komen for the Cure®.

For more information, visit our breast cancer awareness page. Breast cancer awareness is an all-year activity. Make a difference today by fighting for the cure with your volunteer time or by supporting one of the numerous brands that contribute to the cure.

Each season, the Marc by Marc Jacobs collections are created with the underlying theme of providing quality shoes, handbags, accessories, eyewear and watches with high fashion designs incorporating the signature quirkiness and unique sense of style that Marc by Marc Jacobs has come to be known for. If you want to avoid a stocking full of coal, turn to gifts from Marc by Marc Jacobs for the lucky lady in your life:

1. Marc by Marc Jacobs Party Girl Pearlie Cluster Stretch Bracelet

2. Marc by Marc Jacobs Classic Q Small French Wallet

3. Marc by Marc Jacobs Love Dove Big Top

4. Marc by Marc Jacobs Party Girl Triple Bolt Necklace

5. Marc by Marc Jacobs Jazzy Classic Molly Chronograph

Marc Jacobs is known for world-class fashion and a commitment to quality that is unmatched. Ring in the holidays with Marc by Marc Jacobs.

Vestal has partnered with the Keep A Breast Foundation to release the KAB Collab collaboration watch and bracelet set. The KAB Collab consists of a limited edition Vestal Electra Jelly Watch as well as a limited-edition “I Love Boobies” bracelet, all packaged in a custom velvet box. 10% of the proceeds will benefit KAB’s breast cancer support, education and prevention programs.

The team at Vestal is always aiming to change the game. From putting on huge music shows in Mammoth to contributing to KAB, Vestal is setting the bar super high in the watch industry. Get all of your Vestal products from the Rideshop on Zappos.com.