Boardshorts: A Brief History

This is Brah History 101 and if you don’t study up, you’re gonna be left behind kickin’ sand while all the hot doggers carve epic tubes on the reef break! First lesson: did you know that the 2nd Amendment to the U.S. Constitution originally stated “You have the right to bare-chestedness.”?  It’s true! Most of the original patriots were avid surfsmen and dreamed of a nation where all men were endowed with the unalienable right to “hang ten”. 

Unfortunately, one of the founding fathers that nobody remembers thought it indecent of a man to be in public without cover of a waistcoat and pitched a fit until it was changed to “…the right to bare arms.”. Since just about everybody back then was illiterate, this was misspelled as “bear arms” and its interpretation has been the source of confusion ever since. Bummer.

 From then until the early 20th century, men’s swimwear was pretty lame. Uncomfortable, full-body woolen garments had to be worn to protect innocent eyes from glancing at the burly barrel chests of that time period’s strongmen.  Yes, full-body wool swimwear. Have you ever swum in wool? Of course you haven’t.  You also probably don’t have wooden teeth or attach leeches to your temples to cure headaches. Progress! 

Something had to give, and finally in the 1930s, men of the United States were allowed to let their pectorals breathe. Parades of shirtless bros danced the Lindy Hop down their city’s shorelines and the swim trunk was born!

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1. Rip Curl All Time Boardshorts

2. VISSLA Moku Boardshorts

3. O'Neill Flexin Boardshorts

4. O'Neill Lennox Boardshorts

5. O'Neill Murca Boardshorts

6. Hurley Raglan Destroy Boardshorts

7. Billabong Dominance Boardshorts

8. Quiksilver Manic Camo Boardshorts

9. RVCA Register Trunk

The trunk proceeded to go on an epic run of success that left it unimpeded atop the US men’s swimwear throne for decades. Sure, there were some changes to the inseam length and fabrication content throughout the years as style/technology dictated, but for the most part it wasn’t until the 1990s that a worthy challenger appeared; the boardshort.  Fueled by angsty alt rock and puka shell necklaces, ‘90s youth shifted away their grandpappy’s swim trunks and gravitated toward something with a little more ‘tude. Boardshorts quickly captured the hearts, minds, and lower bodies of dudes everywhere; but why?

Simply put, boardshorts perform better and are stylistically more modern than trunks. Trunks are normally fabricated from non-performance materials such as cotton, while boardshorts are almost always either quick-drying polyester or nylon. This means that after hopping out of the pool, you don’t get mistaken for a soggy bottom boy--and that’s a good thing!

Boardshorts also typically have significantly more stretch and flexibility than trunks so that you can move freely both in and out of the water. You’ll really only find elastane or spandex in the waistband of swim trunks, whereas boardshorts have fitted waists with surf tie front closures to keep them in place. Boardshorts typically have longer inseams (although shorter inseams are becoming more common these days), UV protection, zippered or hook-and-loop pockets, and bolder prints that speak to those looking for something more eye-catching. They also ditch the mesh linings that swim trunks have so take that under consideration if you’re uncomfortable going commando!

Are boardshorts for you? Well, if you’re under 40 years old or are buying for someone under 40, probably. They’re just so dang rad. They’ve been the go to for casual men’s swimwear for nearly 20 years now for a reason. Try some out and see how you like them! Zappos.com carries boardshorts by popular surf lifestyle brands including O’Neill®, Hurley®, Rip Curl™, Billabong®, and Quiksilver®, so get searching and find some boardshorts you dig. Shibby!

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New Brand Spotlight: Deus Ex Machina

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The Deus Ex Machina brand was born in Australia in 2006 starting with customized motorcycles and a the quaint notion that doing something is more fun than just owning something. Nowadays, Deus Ex Machina clothing and accessories has become more than just a brand. It’s a culture. The Deus Ex Machina name goes beyond niches and fundamentalist factions of motorcycling, surfing, skateboarding…or any other pursuit of adrenaline. They believe there’s no “right way” to express individualism. Inclusiveness and authenticity is in the very fiber of the Deus Ex Machina brand.

Their collection of graphic tees, jackets, shirts & hats are all designed for enthusiasts of life, with no pretense. Just simple, quality goods for seizing the day with confidence.


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New Brand Spotlight: HUF

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Founded in 2002 by professional skateboarder Keith Hufnagel, HUF™ is an independent purveyor of premium apparel, footwear and skateboard goods. HUF embodies the counterculture from which it was conceived with authenticity and forward-thinking evolution.

This season’s latest collection of HUF t-shirts, sweatshirts and sneakers reflect the street smart and sleek designs that the brand is known for. From the simple HUF Original Logo Tee to the retro-inspired HUF Choice sneaker, HUF is committed to taking the world of skateboard style to a whole new level of cool wearability.

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Zappos Sponsors ParkJam Rail Event Today!

If you're in Las Vegas today and tomorrow, head over to downtown Las Vegas to join us at our first-ever snowboarding event! Yup, you read that right--snowboarding in downtown Vegas!
See below for more info. We hope to see you there!

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Who:

ParkJam and Zappos.com

What:

ParkJam and Zappos.com are partnering together to produce the first-ever downtown rail-jam event  (sponsored by Zappos.com). Featuring two fun-filled nights including a snowboarding competition for both pro and amateur snowboarders, as well as an art competition, food, drinks, music fun and much more! 

Where:

Park on Fremont Parking Lot - 425 East Fremont Street

When:

Friday, March 6th and Saturday, March 7th from 6PM-12AM

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Our Cold-Weather Favorites

‘Tis the season to break out those sweaters, hoodies, boots & beanies! Winter is just around the corner, and to prepare for whatever version of the polar vortex Mother Nature has in store for us this year, we’ve stocked up on the coolest cold-weather gear from brands you know and love.

Find a comfy hoodie from Vans, layer on a Fox jacket, slip on some awesome Volcom boots and keep your dome warm with a DC beanie. There are endless ways to keep warm while looking as cool as ever with our favorite skate, surf and street brands from the Zappos Rideshop.

Check out a few of our latest picks!

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Guys:

1. Matix Clothing Co. Box Fleece Bomber

2. Fox Fremont Jacket 2

3. Vans Rutherford Mountain Edition Jacket

4. Volcom Smithington Boots

5. Vans Fleet Hoodie

6. DC Yepa SE Beanie

Gals:

1. Hurley Winchester Novelty Jacket

2. Roxy Kimono Sweater

3. Element Sedra Pullover Hoodie

4. Volcom Getter Boot

5. Vans Royer Gloves

6. Coal The Waffle Beanie


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The Kaenon Black Label Collection

Polarized performance wrapped in a sleek package of matte black, Kaenon’s Black Label collection takes sun protection to a whole new level of cool.

Perfect for any water sports or snow sports enthusiast, the Black Label collection protects your eyes from the harshest of glares. This line of polarized sunglasses features Kaenon’s darkest lenses with a subtle black mirror finish. Great for all-day protection, or just keeping an incognito look as you run your weekend errands!

Give someone on your holiday gift list or treat yourself to the Kaenon Black Label Collection, available in five of the brand’s most popular frame styles below:

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1. Kaenon Trade

2. Kaenon Burnet

3. Kaenon Ozlo

4. Kaenon Jetty

5. Kaenon Pintail

 

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New Brand Spotlight: Spacecraft

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Supporting a movement, not just a brand. Spacecraft is committed to not only creating great quality accessories like hats and scarves, they are champions of creativity and the spirit of exploration.

Collaborating with artists from all over, Spacecraft strives to make and support art as well as offering quality designs that you can wear proudly!

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New Brand Spotlight: Cardiff Skate Co.

Cardiff Skate Co., Cardiff roller skates, Cardiff skates, rollerskates, Zappos Rideshop, new brand spotlight, The Cardiff Skate Company was founded in beautiful Cardiff, California, where spending time outdoors is a way of life. They set out to redefine the skating industry. Their innovative, patented design lets you quickly and easily step on, strap in, and skate away.

Cardiff Skate Company offers two models to accommodate a large range of shoe sizes. Because their skates allow you to wear your own shoes, they offer a more comfortable alternative to traditional skates. The spring loaded automatic size adjustment system means that skates can easily be shared among people with different shoe sizes. One pair of skates can accommodate growing children as their shoe sizes increase. Cardiff Skates also offer a stable platform with a breaking system on both feet so they are perfect for all skill levels.

Cardiff Skate Company offers quality products that are fun to use and easy to fit into any lifestyle!

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